Oura
Empowering Vitality
Client:
Oura
Year:
2025
Type:
Creative Direction
,
Campaign
Effortlessly integrate into specialized care.
Project Description
Oura Sage is a next-generation health wearable designed for aging adults and their caregivers, bringing hospital-grade insight to everyday life. In response to the growing need for non-invasive, easy-to-use health tech, this project reimagines the iconic Oura ring with a hinged, skin-safe titanium design for easier wear. The upgraded sensor suite detects falls, heart irregularities, and sleep disturbances with precision. Paired with a Smart Pill Box and app notifications, Oura Sage solves a critical problem: helping users stay on top of medications and daily health, without sacrificing dignity, comfort, or independence.
Credits
Art Director
:
Evelyn Venezky
Art Director
:
Kate Nations
Project Manager
:
Olivia Raifstanger
Copywriter
:
Jenna Maulorico